How Children’s Book Authors Can Build an Email List Using Unity and MailerLite – No Coding Needed
What could you do with 50,000 readers on your mailing list?
📚 Sell your next book with confidence
🎓 Launch a course for parents or educators
🤝 Collaborate with brands that align with your stories
🧠 Gather feedback and ideas for your next masterpiece
If you’re a children’s book author or illustrator looking to grow your audience and income, this post is for you.
Why Every Children’s Book Author Needs an Email List
A mailing list is more than just a digital contact book. It’s your direct line to readers and parents who genuinely care about your work. When someone signs up through your story app, they’re saying: “Yes, I want to hear from you.”
This connection allows you to:
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Send updates about new books
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Share exclusive freebies (like colouring books or activities)
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Build anticipation for launches
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Create a community of engaged fans
And best of all? It doesn’t need to be complicated or expensive.

Tools You’ll Need
To make this simple and scalable, we’ll use three things:
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Unity – a free game engine to turn your storybook into a game app
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MailerLite – an email marketing tool to manage and grow your contact list
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My Unity Asset – a ready-made no-code signup form to plug into your story app
A Real Example: The Accent Story App
In my story-based game app The Accent, when someone registers, they instantly receive a bonus coloring book – automatically delivered via MailerLite. That’s the magic of a system that works in the background.
I later repurposed the story into a read-along video and sent it out to everyone on that list. Boom: instant engagement.
This setup started with just one thing – a signup form.

Let’s Talk About Unity (Even if You’re Not “Techie”)
Think of Unity as a digital storytelling stage:
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The stage is your app screen
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Your characters are your illustrations
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The props are buttons, music, sounds, and animations
The best part? You don’t have to build this stage from scratch. Unity allows developers like me to create assets – reusable tools that make development easier for non-tech users.
That’s exactly what I’ve built: a Mailing List Signup Form Unity Asset that you can plug into your app without writing code.
Step-by-Step: Connecting Unity and MailerLite
Here’s a quick breakdown of how the system works:
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Create a free MailerLite account
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Free for up to 500 subscribers
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GDPR-compliant, easy to use
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Send instant welcome gifts automatically
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Generate your MailerLite API Key
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Acts like a secret handshake between your app and MailerLite
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One-time setup
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Import my Unity Asset into your project
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Drag-and-drop prefab
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Optional registration form
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Includes a skip button so readers aren’t forced to register
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Connect the input fields and API key
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Name and email fields
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Terms & conditions for parent consent
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Success or error messages
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Test the experience
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Users can register, receive your lead magnet, and jump into your story seamlessly
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Once it’s in place, it runs in the background, working while you sleep.
Want to Try It Yourself?
🧰 Download the Unity Asset Tool
👉 Get the Mailing List Signup Form Asset
📬 Just starting out? Grab my free lead magnet:
👉 8-Step Blueprint to Turn Your Children’s Book Into an Engaging Story-Based Game App
Bonus: Open Source Contribution
Are you a Unity developer who wants to improve or contribute to the asset?
👉 View the GitHub Repository
Let’s build tools together that help more storytellers succeed.
Final Thoughts
Imagine a parent downloads your app. They enter their email to get a bonus coloring book. A few weeks later, you launch your next book. And this time? You’re not shouting into the void—you’re sharing it with people who are already listening.
✨ That’s the power of building a mailing list inside your story-based game app.
Let your book live off the shelf. Let it be experienced, loved, and shared.
If you’re ready to grow your audience, income, and impact — now’s the time to start.